Maruti Suzuki India Limited has announced that the Swift has crossed 2.5 million units cumulative sales milestone in India. The Swift was first showcased in its concept form as the ‘Concept S’ at the Auto Expo 2004. The Maruti Suzuki Swift has constantly been one of the top-selling passenger car in India.
Swift had created the premium hatchback segment in the country, with its launch in 2005. Delivering unmatched driving experience, global styling, outstanding performance and immense customer fan following, Swift has successfully created a league of its own.
Democratizing the sporty premium hatchback segment back in 2005, Maruti Suzuki Swift has been an icon with its cult fandom. With its limitless performance, stunning looks, and feature-loaded characteristics, Maruti Suzuki Swift has been the driver’s delight for more than three generations now. It is the only car to have won the prestigious ICOTY award thrice.
Speaking on the success of Swift, Mr. Shashank Srivastava, Senior Executive Director (Marketing & Sales), Maruti Suzuki India Limited, said, “With its launch in 2005, Swift heralded the start of the premium hatchback segment in India. The most awarded premium hatchback in the country, Maruti Suzuki Swift is the only car to win the prestigious ICOTY awards for all three generations. Every generation of Maruti Suzuki Swift has been India’s favorite and has won hearts of over 2.5 million Swift lovers. The No. 1 selling car of FY20-21, the sporty Swift has created a glorious legacy with its scintillating looks and power packed performance.”
He added, “Swift is not a car, it is a feeling, an emotion and a refreshing new thought process that challenged many notions around hatchbacks. This success is a testament to the love of customers and critics for Brand Swift. With more than 52% customers below the age of 35 years, Swift has been constantly refreshed to match the changing aspirations of its evolving young customers We wouldn’t have achieved this remarkable milestone without the unceasing support from our customers.”
The 2021 Maruti Suzuki Swift is packed with K-Series 1.2L Dual Jet Dual VVT Engine with Idle Start Stop, honeycomb mesh grille, cruise control, LED DRLs, LED headlamps and taillamp, reverse parking camera, automatic headlamps, flat-bottom steering wheel and sync auto foldable ORVM. Available in both Manual and Auto Gear Shift transmission, Swift offers best-in-class fuel efficiency of 23.20 km/l in MT and 23.76 km/l in AGS variants.